Franconian Beer Message Board

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Posted by Gerhard Schoolmann on 2014-06-21 00:52:45
Some informations:
"Die Bierothek" is located at the edge of Königstraße and Kettenbrücke, on the way from Fässla/Spezial to the old city ("Fußgängerzone"). address: Untere Königstraße 1

July 1 they have a closed opening with some German craft beer brewmasters etc. (I have an invitation).

They open for customers at July 2.

Store Manager .is David Hertl, a young brewmaster and beersommelier, who has since last year the Braumanufaktur Hertl near Schlüsselfeld.

Owner is the St. Erhard GmbH.
http://www.st-erhard.com/
Christian Klemenz, the founder, has seen, trying to sell his Kellerbier in many cities of Germany, that his customers ask for othe "Craft beers", because the traditional German sellers doesn't offer these beers.

"Die Bierothek" is a pilot project with the idea to open many shops in many German cities. (Background: also other enterprises try to develop chains of craft beer shops, p.e. Bierzwerg.de, Ratsherren brewery in Hamburg, Camba Bavaria in the region Munich).

"Die Bierothek" will sell beers (local, national, international) to private customers but also to pubs (gross selling). They will rent their shop for tastings, workshops etc.

More informations on Facebook (their website http://www.die-bierothek.de/ is empty until now):
https://www.facebook.com/DieBierothek/timeline

An image of the first palette of beers that was delivered to the shop:
http://microbrauerei.de/wp-content/uploads/2014/05/Bierothek_Sortiment_internationale_biere.jpg

A video about the shop in the Bavarian TV (about a trainee form Estia who is working at the St. Erhard GmbH) and the planned shop.
https://www.youtube.com/watch?v=U9w2cMOSs7E
 
Followups:
     New International Beer Shop in Bamberg by Nick B. on  2014-06-21 04:11:23
       New International Beer Shop in Bamberg by Gerhard Schoolmann on  2014-06-21 09:29:13
     New  by Jeff Romain on  2014-06-24 14:00:33